Measure Mob

Psychologists say that people will do more to avoid pain than they will to pursue pleasure. I’ve also read that in order for that same person to want to engage in that same activity that the pleasure must be increased to a point of which they believe has masked the pain or made them forget [...]

Recently there has been a rash of new ways to ask your visitors to share your content out to social media sites. The fact is however that not all social media sites drive the same types of traffic. I decided to create a single slide that would help you ask the right questions when it [...]